{"id":1465,"date":"2008-07-04T13:55:23","date_gmt":"2008-07-04T18:55:23","guid":{"rendered":"http:\/\/bugfox.net\/fun\/?p=1465"},"modified":"2008-07-04T13:56:34","modified_gmt":"2008-07-04T18:56:34","slug":"funimation-rising","status":"publish","type":"post","link":"https:\/\/bugfox.net\/fun\/2008\/07\/04\/funimation-rising\/","title":{"rendered":"FUNimation Rising"},"content":{"rendered":"<p>Three announcements in quick succession:<\/p>\n<p>1) ADV Films is in <a href=\"http:\/\/www.animenewsnetwork.com\/news\/2008-06-26\/adv-films-to-auction-surplus-office-supplies\">deep financial trouble<\/a> and has once again <a href=\"http:\/\/animecornerstore.blogspot.com\/2008\/07\/some-adv-new-releases-now-suspended.html\">lost the rights<\/a> to several of their current <a href=\"\/fun\/terms-used-in-anime-reviews#anime\">anime<\/a> series (including, frustratingly, <a href=\"\/fun\/2008\/01\/07\/kanon-2006-anime-review\/\"><em>Kanon<\/em><\/a> just days before they were scheduled to release the final DVD.)<\/p>\n<p>2) FUNimation Entertainment has <a href=\"http:\/\/www.animeondvd.com\/news\/pr.php?pr_view=1436\">acquired the rights<\/a> to all the series orphaned by Geneon when it abandoned the North American market last fall. I <a href=\"\/fun\/2007\/09\/27\/sayonara-geneon\/\">predicted<\/a> something like this, but this seems to have worked out even better than I expected. They plan to finish the incomplete series like <a href=\"\/fun\/2007\/08\/24\/when-they-cry-season-1-anime-review\/\"><em>When They Cry<\/em><\/a>, the second season of <a href=\"\/fun\/2007\/07\/29\/rozen-maiden-season-1-anime-review\/\"><em>Rozen Maiden<\/em><\/a>, and <em>The Story of Saiunkoku<\/em>.<\/p>\n<p>3) FUNimation Entertainment has <a href=\"http:\/\/www.animeondvd.com\/news\/pr.php?pr_view=1438\">acquired the rights<\/a> to the series lost by ADV.<br \/>\n<!--more--><\/p>\n<p>So I offer my congratulations to FUNimation, and also my heartfelt thanks. A year ago FUNimation and ADV seemed roughly equal; now ADV looks doomed and FUNimation is the clearly the leading publisher of anime for the North American market.<\/p>\n<p>Furthermore, by promising to finish the incomplete series they may have saved the market. It was starting to look very unwise to buy a DVD series before it was complete, yet publishers depend on these early sales to cover most of their costs. The whole industry had seemed poised to go into a death spiral.<\/p>\n<p>Yet I still have a nagging worry: is FUNimation overextended? It seems to me that the only anime publishers who are likely to prosper are those who realize that the North American market is a small niche market, and will never be a mass market like Japan, and who control their costs accordingly.<\/p>\n<p>Geneon and ADV got into trouble (I think) because they read too much into the rapid growth of the market (from a near-zero base) at the beginning of the 21st century, and assumed that it would continue to grow until it became a true mass market. They overextended themselves, building up a cost structure that could not be maintained.<\/p>\n<p>Could FUNimation go the same way? FUNimation claims to be profitable, but I see possible danger signs. They now have licensed an incredible number of series (though I trust they got the latest ones at bargain-basement prices.) Like ADV, they continue to operate an anime cable-TV channel, a venture that probably loses vast amounts of money.<\/p>\n<p>The danger, of course, is that if FUNimation goes down the North American anime market may never recover. All I can do is wish them the best and hope that they know what they are doing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Three announcements in quick succession: 1) ADV Films is in deep financial trouble and has once again lost the rights to several of their current <a href=\"\/fun\/terms-used-in-anime-reviews#anime\">anime<\/a> series (including, frustratingly, Kanon&#8230; <a href=\"https:\/\/bugfox.net\/fun\/2008\/07\/04\/funimation-rising\/\">Read more &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[3],"tags":[93,165,120],"class_list":["post-1465","post","type-post","status-publish","format-standard","hentry","category-anime","tag-adv-films","tag-funimation","tag-geneon"],"_links":{"self":[{"href":"https:\/\/bugfox.net\/fun\/wp-json\/wp\/v2\/posts\/1465","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bugfox.net\/fun\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bugfox.net\/fun\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bugfox.net\/fun\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bugfox.net\/fun\/wp-json\/wp\/v2\/comments?post=1465"}],"version-history":[{"count":0,"href":"https:\/\/bugfox.net\/fun\/wp-json\/wp\/v2\/posts\/1465\/revisions"}],"wp:attachment":[{"href":"https:\/\/bugfox.net\/fun\/wp-json\/wp\/v2\/media?parent=1465"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bugfox.net\/fun\/wp-json\/wp\/v2\/categories?post=1465"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bugfox.net\/fun\/wp-json\/wp\/v2\/tags?post=1465"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}